From my experience with many promotional products trade shows, I feel that the display plays a very important role. Your trade show exhibit says alot about your company and how you choose to represent yourself. A great display represents cleanliness, knowledge and experience. In my opinion the display must captivate and engage the client to visit your booth. There are many creative and unique ways to set up a tradeshow display. Pop up booths, table top stands, banner stands, full floor kits, tents, and signs, these are just a few of the tradeshow materials that can greatly assist you with standing out in the crowd at a tradeshow. How do you want to portray your brand?

While there are many key components to a successful trade show, the one that always seems to stand out from the rest is location. Finding the right destination for your event can be a daunting task. You have to consider cost as well as desirability, maximum capacity and amenities - it really is a whole lot of pressure.

To make finding the perfect destination easier, empowerMINT has developed a free online tool. You can search by general geographical location, square footage and minimum number of guest rooms to find the location that will best fit your exhibit needs. Narrow your search by type of setting such as beach, historic, capitol city, mountain, college town, urban and gaming. The tool then spits out a list of appropriate destinations as well as important stats on venues in that area.

Motivators is constantly searching for new and helpful tools to make everything related to trade shows easier and less stressful for all involved. We keep an ear out on industry updates and upcoming events from financial services to sports and recreation as well as everything in between. Whether you're planning and organizing the event, exhibiting your business or simply attending, we want to hear your feedback. Tell us about trade shows you've been to or will go to and what tools have been helpful for you.

It's not always easy to stay on top of the events in your industry, so Motivators has compiled some information about upcoming financial services trade shows. Awareness is the first step to preparation for upcoming events, so we try to make it as easy as possible for you to always be prepared.


National Council of State Housing Agencies (NCSHA) Annual Conference

10/1/11 - 10/4/11
Manchester Grand Hyatt
One Market Place
San Diego, CA, 92101
888-421-1442

Exhibit Booth Rental Rates: $2,650 - $3,850

State Housing Finance Agencies (HFAs), guests and NCSHA affiliate members join together for professional development in various focus areas. Exhibiting, advertising and sponsorship opportunities are still available for this event. If your business falls under any of the following categories, this conference is an ideal spot for you to exhibit:

• Asset Management Companies
• Bond Rating Agencies
• Construction Specialists
• Consultants
• Financial publishers
• Housing Technology Specialists
• Mortgage Insurers
• Property Managers
• Real Estate Professionals
• Syndicators
• Trustees and Paying Agents
• Underwriters

Contact the NCSHA's Justin Bras at jbras@ncsha.org or 202-624-7716 to reserve your exhibit space.


Small Business Expo

10/5/11
Penn Plaza Pavilion
401 17th Ave. at 33rd St.
New York, NY, 10001-2062
212-404-2345

Exhibit Booth Rental Rates: $1,599 - $3,499

The Small Business Expo is free to attend and expects a high turnout of entrepreneurs and business owners. Gain direct access to your target market. Attendees include owners, presidents, CEOs, CFOs, Financial Services Representatives, etc. Reach out to the key decision makers and get face-to-face contact with your potential clients. Call 212-404-2345 or visit the Small Business Expo website to register as an exhibitor.


Mortgage Bankers Association's (MBA) Annual Convention and Expo

10/9/11 - 10/12/11
Hyatt Regency Chicago
151 East Wacker Drive,
Chicago, Illinois, USA 60601
202- 557-2791

Exhibit Booth Rental Rates: $4,500 - $13, 500

The MBA is hosting its 98th annual convention and expo in Chicago this year. Expected attendees include upper management (CFOs, CEOs, Presidents, VPs, etc.) from the banking industry's leading corporations. Exhibitors are given the opportunity to target the following businesses:

• Affordable Housing Groups
• Full Service Mortgage Companies
• Mortgage Brokers
• Mortgage Conduits
• National and Regional Lenders
• Service Providers
• State and Local Association Executive

Explore MBA's exhibitor opportunities by contacting Kim Newell at (202) 557-2791.

Search Motivators for the perfect financial services giveaways to draw your target audience into your booth for the best results.