Here in New York, we just recently had our first snowfall of the season. But out by Denver, Colorado, ski enthusiasts and snow-sports manufacturers are already preparing for next winter. According to the Denver Post, apparel featuring bright colors and bold patterns will continue to dominate next year.
New lines of vibrantly-colored promotional outerwear for 2013 were presented at last week's SIA Snow Show in Denver. "The brighter the colors, the faster it sells," Colorado Ski & Sports apparel buyer, Mary Mancini, told the Denver Post. "It pops on the snow."
According to Linda Rodney, national sales director for Sport Obermeyer, the loud looks may be in reaction to our nation's down economy. "When things are gloomy, people like to be bright. A big trend we are seeing is bright and printed bottoms to match the bright jackets that have been popular for the past couple seasons," Rodney said.
What do you think of the flashy colors presented at the SIA Snow Show in Denver? Would you wear one of these prominent pieces?
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