NYC Hosts American International Toy Fair

February 16, 2012 15:42 by brandon
            

The 2011 holiday season was a mere two months ago, and yet some are already preparing for next Christmas.

This week, Manhattan's Javits Center played host to over 15,000 buyers and more than 1,000 media reps who hoped to catch a glimpse of the 100,000 new toys, games, and other entertainment products on display.  The "largest toy tradeshow in the Western Hemisphere" wowed attendees with innovative new toys and hot trends.

According to Newsday, this year, toy manufacturers at the American International Toy Fair went app crazy:  "More companies are incorporating apps to help enhance the board game experience."  Additionally, Internet sensations, like Angry Orange, are entering the toy market with promotional stuffed animals and key chains.

Unfortunately, if you attended the show and saw an item you loved, you'll have to wait.  For the most part, the exhibited toys will not be available in stores until later this year.